All Fours Strategy

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BUSINESS GROWTH STRATEGY

Lifestyle Fitness Revolution. The best digital strategy firm in the world.

In business, growth is an imperative, not an option. But only one in ten companies succeeds in achieving sustained, profitable growth. Growth strategy is at the heart of what I’ve done for more than 25 years.

The Four Corners of Growth

For many businesses, “growth” is an empty mantra. Business leaders – with good intention – tell their Board of Directors “we’re going to grow revenues by X% per year over the next Y years,” without having a plan. Instead, they simply direct their sales force to “go get more.”

At Sales RaceHorses, we take a different approach. We work with our clients to develop a four-cornered plan to drive growth. This four-cornered growth plan depends upon a strong foundational corner: [1] Protect Core Business.

The Other 3 Corners

A protected foundational core will frequently generate spontaneous growth, and always paves the way for the other three growth corners: [2] Grow Market Share, [3] Expand Business, and [4] Diversify the Business.

Many of the tools we help you to create can typically be multi-purposed across many – or even all four corners of the growth strategy. So, there is great leverage in what we do.

Key Benefits of Our Growth Strategy Service

Clients who engage with us to facilitate their growth strategy achieve more predictable, consistent, and repeatable results related to:

  • Understanding their competitive differentiators
  • Recognizing and averting competitive risks and threats
  • Increasing business with current core customers
  • Securing new business from new customers
  • Penetrating new / previously unserviced markets
  • Creating new products and establishing new markets

All Fours Strategy Meaning

Our version of an age-old tool, with a twist: We organize it in a way that your sales team can use it to prevent objections to the sale, and virtually disqualify your competitors.

Quantify and document the value you create for your key customers. Use this weapon to “competitor-proof” key accounts, and ensure continuity when they change their purchasing agents.

All Fours Strategy Game

Use your previous successes with existing customer solutions to tell a powerful story that compels new prospects and new markets to seek you out.

We help you to generate strategic listings of high value, high probability new prospects and new markets that can achieve high value from your core capabilities and value proposition.

Scott Trunkett
MANAGING DIRECTOR

I’ll help you to develop a growth strategy that will take you to higher sales, profits, and overall greater business stability.

Four

All Fours Strategy Games

CONTACT
All Fours is a 4-player card game originated in England in the 17th century. It was then brought to North America and became the national game of Trinidad. A deck of standard playing cards will be used, and the two players sitting opposite to each other will become teammates such that 2 partnerships are formed. At the beginning of each hand, the dealer will first deal 6 cards to each player, and then reveal the topmost card from the remainder. The suit of the revealed card may become the trump used in this hand, but the player on the right of the dealer has the right to choose whether to accept that suit as the trump or not. If he does not accept it, the dealer can choose to keep that suit as the trump while giving 1 point to the opponents, or to select another trump. If the dealer agrees to select another trump, he needs to deal 3 more cards to each player, then reveal the topmost card from the remainder. If the suit of that card is still the same as the previously revealed card, he needs to deal 3 more cards to each player and reveal another card, and the procedure repeats until the revealed card is of a different suit. If all cards are dealt before revealing a different suit, the cards will be collected, reshuffled and redealt. When the dealer is revealing cards, his team will immediately get 1 point if an A is revealed, 2 points if a 6 is revealed, and 3 points if a J is revealed.
After the trump suit is set, the player on the right of the dealer will play the first card, and the suit of that card will become the leading suit. The turn then goes in counterclockwise direction. If a player has a card of the leading suit, he can either play a card of the leading suit or a trump. If a player does not have a card of the leading suit, he can play any card. After all players have played a card, the highest ranking card of the leading suit when no trump is played or the highest ranking card of the trump will win the trick. The player who played the winning card can begin the next trick by playing a card from his hand. Then the hand continues until all cards in the players' hands are played.
Points are calculated as follows after a hand has ended. 1 point (the High Point) will be awarded to the original holder of the highest ranking trump; 1 point (the Low Point) will be awarded to the original holder of the lowest ranking trump; 1 point (the Jack Point) will be awarded to the original holder of the J of the trump suit if it is captured by the holder's team in a trick, while 3 points will be awarded to the opponents if they have captured the J of the trump suit; and 1 point (the Game Point) will be awarded to the winner of the hand, which is determined by the cards won in the tricks. The top five cards in each suit carry the following scores for this purpose: A = a score of 4, K = a score of 3, Q = a score of 2, J = a score of 1, and 10 = a score of 10. In this way, the team which has collected the most valuable cards will receive the Game Point. When a team has accumulated 14 points, the game is won. To avoid ending in a draw, points will be awarded according to the above order, for example, when both team A and team B have 13 points, and after a hand team A is awarded the High Point, while team B is awarded the Low Point, Jack Point and the Game Point, the winner will still be team A as the High Point is the first awarded point after a hand, and in this way, team A has reached 14 points before team B does so.
This game was suggested by Dwight.